Mark Kastel: Local, Direct-Marketed & Organic Foods The Guerilla Marketing Advantage author_Alanna Moore When pesticide residues are found

When pesticide residues are found in 77 percent of all foods in the United States

yet eminently readable

Learn to keep your produce “harvest-fresh” in your own basement

Mefferd's book is full of techniques and strategies that can help farms stay profitable

chemical and biological aspects of soil

Mark Kastel: Local, Direct-Marketed & Organic Foods The Guerilla Marketing Advantage author_Alanna Moore When pesticide residues are foundValue added marketers know they will never out Walmart Walmart on pricing or Whole Foods on glitz. But many farm entrepreneurs specialty retails have something these giant corporations can't buy at any price authenticity. Mark Kastel will walk participants through a set of time tested guerrilla marketing techniques that the big boys will envy. He will present case studies of how growers and retailers integrate point of sale signage, sampling, events,